Kroger pulling publications about assault rifles from shelves

Lloyd Doyle
March 20, 2018

After the February 14 shooting at a Florida high school left 17 people dead, Fred Meyer said it would stop selling firearms to anyone under the age of 21.

"We regularly review the company's assortment of periodicals and make merchandising decisions based on customer preferences", Kristal Howard, a spokeswoman for Kroger, according to USA Today.

Fred Meyer stores sell a range of goods that include groceries, clothing, electronics, outdoor equipment, furniture and jewelry.

Fred Meyer, a subsidiary of Kroger Co., previously announced it would stop selling firearms and ammunition at its superstores. "The company is now working on plans to responsibly phase out sales of firearms and ammunition".

CNN reports that the decision was made "after evaluating changing customer preferences" as well as "softening consumer demand" for guns over the past several years.

Fred Meyer will stop selling guns. "The firearms category represents about $7 million annually of Fred Meyer's revenue - and sales continue to decline". Owner, John Staser said he was surprised by the Fred Meyer decision and doesn't think it's necessarily the right one for Alaskans.

The retailer, which stopped selling assault-style rifles in its Fred Meyer stores several years ago, on March 1 announced it would no longer sell guns to those under 21, saying "recent events demonstrate the need for additional action".

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