Playboy deletes its Facebook accounts

Mindy Sparks
March 29, 2018

Playboy Magazine has deactivated its Facebook main page in the light of recent Facebook data leak scandal. "There are more than 25 million fans who engage with Playboy via our various Facebook pages, and we do not want to be complicit in exposing them to the reported practices".

The publisher said the decision follows the difficulty it has felt for years to express its "values" on Facebook, due to the platform's policy on prohibiting nudity.

Facebook, Hefner's tweet reads, "continues to be sexually repressive".

But after "learning of the recent meddling in a free USA election" involving data on Facebook users ― "more than 25 million of which are Playboy fans" ― Hefner said it was "clear to us that we must leave the platform".

Facebook's CEO Mark Zuckerberg, who may appear before Congress, apologized for the scandal with ads in multiple USA and British newspapers Sunday, saying the social media platform doesn't deserve to hold personal information if it can't protect it.


Playboy did not say whether it would also deactivate any profiles it operates on Instagram, which is also owned by Facebook.

The move marks the latest installment of a wider-reaching #deletefacebook campaign. Billionaire Elon Musk's Tesla Inc. and Space Exploration Technologies Corp. have scrapped their accounts (although Musk himself still has a page). Sonos, the California-based speakers company, announced they were pulling advertising from Facebook and donating the money to a digital rights non-profit group.

A large chunk of Facebook's business model is using people's data to sell targeted ads to advertisers, and scrutiny of it has led its stock to drop by close to 20% in the last two weeks.

For its part, Playboy has also been in an effort to come to grips with societ's bright, attractive future on the internet, where Louvres worth of smutty images are available for free.

In a Facebook post Tuesday, comedy star Will Ferrell said he'd delete his account "in 72 hours" because he was "very disturbed to hear about Cambridge Analytica's misuse of millions of Facebook users' information in order to undermine our democracy and infringe on our citizens' privacy".

Other reports by Iphone Fresh

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