Amazon launches 4K Fire TV Cube with integrated Alexa Echo

Angelo Anderson
June 9, 2018

The new device combines functionality from the Fire TV family of streaming devices with the abilities found in the Amazon Echo Dot, the smallest of the audio devices that Amazon houses its AI assistant, Alexa, inside.

Talk to your TV with the new Amazon Fire TV Cube. In the letter he has thanked all Amazon India customers for their support and for making Amazon the most visited shopping website in the country for the last two years. It also serves as an Echo speaker, which means you can ask it to show weather forecasts on the TV, or order things from Amazon, or make a phone call or show footage from your smart home camera or control smart appliances inside your home. It comes with a remote and it has an HDMI port.

Amazon also used the launch of the Fire TV Cube to announce that you can now use your voice to control Netflix - in addition to other apps you could previously use your voice to search and access like Prime Video, Hulu, ESPN, FOX NOW, SHOWTIME, STARZ, PlayStation Vue, CBS All Access, and NBC. It supports cable TV boxes, enabling users to change the cable TV channel via voice.

The earlier Fire TV devices did let you summon Alexa, but for that a remote was required.


With far-field voice recognition, eight microphones, and beamforming technology, Fire TV Cube hears you from any direction. In an official statement the company said, "Advanced beamforming technology combines the signals from the individual microphones to suppress noise, reverberation, content now playing, and even competing speech to make sure Alexa clearly hears your request, even next to your TV".

The Fire TV Cube is compatible with set-top providers including Comcast, Dish, and DirecTV. And, it's just the beginning. However, the Fire TV Cube comes with Alexa built-in. Currently, it's available only in the U.S. However, Prime members can grab the streaming device for a limited price of $89.99, if the order is placed through June 8.

The Fire TV Cube is available for pre-orders costing $119.99, and will begin shipping June 21.

Other reports by Iphone Fresh

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