Amazon’s Alexa is coming to Marriott hotel rooms

Lloyd Doyle
June 20, 2018

The e-commerce giant announced Tuesday the launch of Alexa for Hospitality, a specialized version of the voice assistant that integrates into popular hotel software systems for guest services.

Today, Amazon announced Alexa for Hospitality.

Guests can ask Alexa for information like pool hours or fitness center location, request hotel services like room service or housekeeping, call the concierge, and more.

For hotels, Alexa for Hospitality "helps deepen guest engagement through seamless voice-first experiences that offer new ways for guests to access services and amenities during their stay", Amazon says.

The company is teaming up with Marriott International to bring Alexa to select properties in Marriott Hotels, Westin Hotels & Resorts, St. Regis Hotels & Resorts, Aloft Hotels, and Autograph Collection Hotels this summer.

Amazon said today that Amazon customers will soon be able to temporarily connect a personal Amazon account to the device in the room, allowing them to play their own music or audiobooks.


This is more than simply putting an Echo on your bedside table to replicate the tasks performed by the Echo in your living room at home. "We work with a number of partners in order to test emerging technology so we can learn and leverage what we believe will enhance the guest experience".

The first company to embrace Alexa for Hospitality is Marriott International.

"We will be evaluating guest feedback and adoption to inform how we expand the skills, features, and functionality offered through Alexa in our hotels". The service will do pretty much what you expect. This integration will be temporary, with the connection automatically cut once a guest checks out.

Other users asked if they would be able to "unplug" the devices, and expressed concern over Amazon eavesdropping.

Several media reports suggested that Marriott had piloted the use of several voice-assistant technology providers before settling on Amazon, including Apple's Homepod powered by Siri.

Alexa can also be configured to allow guests to control in-room technology features, like lights, thermostats, blinds and TV or radio preferences.

Other reports by Iphone Fresh

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