AMC Theaters reveals movie subscription program, rivals MoviePass

Angelo Anderson
June 20, 2018

Theatres has chose to up its subscription game and go head-to-head with MoviePass. AMC has been particularly critical of the ticketing-service, which they believe to be unsustainable. AMC Stubs A-List, to launch June 26, will allow members to view available movies at any US -based AMC location, and in any format, including Imax, Dolby Cinema, RealD 3D, Prime and BigD. But unlike with MoviePass, you can see them in any format (so 3-D and Imax movies are included).

AMC denounced MoviePass in 2017 after its unprecedented $9.95/month unlimited subscription, which allows users to see up to one movie per calendar day.

Theatres is rolling out its own movie ticket program as it looks to take on the success of MoviePass.

If you miss a movie you reserved, or forgo a reservation, you'll forfeit it: Reservations don't carry over into other weeks.

Unlike MoviePass subscribers, you won't receive a physical card.

Under the terms of the agreement between Imax and AMC, the theater chain will ensure there is no reduction in Imax's overall economics.

Theatres may be giving MoviePass a run for its money.

You'll be able to use it at all AMC locations, including the Dine-in and Classic theaters across the U.S. In addition to being able to see the movies, you also get all the benefits of AMC's Stubs Premiere, which includes VIP service at AMC theaters, no online ticketing fees, and savings on food and beverages while at the theater at no added cost.

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