Lyft Subscription Plan Rolls Out With All-Access Service

Lloyd Doyle
October 17, 2018

Like in other industries, subscriptions are a way of generating a steady stream of revenue from customers that might not spend so much if they had to pay per use. If a ride exceeds the $15 limit, then the passenger pays only the difference. At least not on a comparably wide scale, as Uber ride passes are still in testing and available to only a limited number of users each month, while the Lyft All-Access Plan is coming to "everyone in the U.S. by the end of the week". And if the subscriber goes over 30 rides in a month, Lyft will offer a 5% discount on any additional rides after that.

That $300 per month will cover 30 rides over the course of the month, as long as those rides are valued at $15. Available to everyone in the United States by the end of the week, Lyft's All-Access Plan lets you plunk down a chunk of change each month for access to "free" rides.

Lyft's argument for the subscription is that its plan is cheaper than owning a auto (paying for gas, maintenance and insurance a month).

"This is the first step toward delivering on our goal of making vehicle ownership optional, and we're constantly looking for more ways to provide passengers with the easiest, most convenient options possible", the company said in a blog post explaining the service. Do you plan on paying the monthly fee for 30 rides once the option becomes available? Unfortunately, unused rides do not roll over to the next subscription period. You can cancel anytime as well.

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