Apple Orders 10 Percent Production Cut for New iPhone Models

Leslie Hanson
January 10, 2019

"My honest opinion is that there is a culture of innovation in Apple and that culture of innovation combined with these incredible, loyal customers, happy customers, this ecosystem, this virtuous ecosystem, is something that is probably underappreciated", Cook said.

On healthcare in particular and your wellbeing, this is an area that I believe, if you zoom out into the future, and you look back, and you ask the question, "What was Apple's greatest contribution to mankind", it will be about health.

According to a recent filing by SEC, Apple's CEO, Tim Cook made over $15 million in 2018.

While the company is most known for the iPhone, they generated a staggering $100 billion in revenue from other products.


Apple's services, which include the App Store, iTunes, Apple Pay, Apple Music and iCloud, have been growing rapidly quarter over quarter. He wants to see this portion of Apple double in revenue by the end of 2020. One major area for these new products and services will be in personal health. After releasing the Apple Watch Series 4 previous year, with its innovative ECG (electrocardiogram) reading capabilities, the company is now on track launch new features aimed at helping people to better manage their health. Investors don't expect Apple to keep posting record-breaking iPhone sales figures every quarter. Cook says he's "heard this over and over again" and isn't anxious.

Tim Cook has also praised the 2018 iPhone lineup, reiterating that the iPhone XR is rather successful, being the most popular model every day since its launch.

Apple earlier this month adjusted its earnings guidance, explaining that sales are expected to decline due to two different factors, namely the growing tension between China and the U.S. on import fees and the battery replacement program for the iPhone. He views Qualcomm's actions regarding patents and licensing as illegal.

Other reports by Iphone Fresh

Discuss This Article

FOLLOW OUR NEWSPAPER