Supporting tourism and economic growth in Calgary with expansion of BMO Convention

Lloyd Doyle
March 15, 2019

X Games features the world's best action sports athletes and it's estimated that it could bring in about 75,000 spectators and $75 million annually.

"We're excited to be taking this step towards hosting the first X Games on Canadian snow", said Mayor Naheed Nenshi, in the release. "The economic spinoffs are significant, and support out plans for tourism and economic development".

"The economic spin-offs are significant", said Mayor Nenshi. "We want to be a two-event city... so we'd have the Stampede during the summer and the X Games during the winter". "The X Games features more than 200 world-class athletes, many of whom live and have trained here in the province, competing in a variety of skiing and snowboarding events and numerous young athletes, both on the slopes and on the stands, will go on to represent Canada at Olympic Games and beyond", said Miranda.

Calgary-based Manifesto Sport Management and Insight Productions Ltd. are teaming up to develop the X Games in Calgary.

"We are thrilled to help bring the X Games to Canada for the first time".

Federal Minister of Infrastructure and Communities, François-Philippe Champagne, made the announcement at Stampede Park.

"This would be a fantastic opportunity to show Alberta to the world, showcasing not only our incredible athlete and facilities, but our artists and culture as well", he said.

Calgary will host the four-day event, hosted and broadcast annually by ESPN, from 2020 to 2022, subject to securing corporate sponsorship. "Bringing the X Games to Calgary will boost the city's and Alberta's legacy as a winter sports destination".

The Winter X Games have seen top athletes perform at the event in the past like American snowboarder Shaun White and Canadian snowboarder Mark McMorris.

"When you combine the wonderful athletes with the backdrop and venues of Calgary, the potential is there to produce a really special Canadian- inspired X Games".

"It's about revitalizing downtown, it's about really ensuring that we're building on our natural and physical assets to make sure that we can really do a step change in how we think about travel and tourism here in our community". The provincial government has committed $13.5 million in the next three years to secure the X Games. "It offers us a great opportunity to continue to work with our community partners to bring this event to our city", says Cindy Ady, CEO Tourism Calgary.

The Winter X Games will be coming to Calgary for a minimum of three years.

Other reports by Iphone Fresh

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