Now, there's one of Mark Zuckerberg

Lloyd Doyle
June 12, 2019

Zuckerberg is the CEO of Facebook.

Artists Bill Posters and Daniel Howe partnered with advertising company Canny to make the video.

"Imagine this for a second: one man with total control of billions of people's stolen data", the image of Zuckerberg says.

He later adds, "Whoever controls the data, controls the future". Ben-Ami told Motherboard that engineers used a 21-second clip of Zuckerberg from a seven-minute video to train the AI model.

"We will treat this content the same way we treat all misinformation on Instagram", a spokesperson for Instagram told Vice's Motherboard. If it's marked as false by third-party fact checkers, the spokesperson said, the site's algorithms won't recommend people view it.

Those tricksters used dialogue replacement and video manipulation technology from the company Israeli-based CannyAI. Displayed at the Sheffield Doc Fest in the United Kingdom, the exhibition includes deepfakes of Kim Kardashian, Freddie Mercury and Donald Trump.


In late May, when a fake viral video in which congresswoman Nancy Pelosi appeared to be drunk was posted on Facebook, the company said it would not remove it.

The clip, posted four days ago, casts the Facebook founder in a sinister light, boasting of his power, and is meant to appear as if it is a legitimate news program.

Ben-Ami, whose company focuses on dubbing speech in videos from one language to another, is concerned about the video and others Canny AI made spreading without the context that they were created as art. The original video is a speech Zuckerberg gave about Russian election hacking on Facebook back in September 2017.

Facebook, which acquired Instagram in 2012, maintains that the video did not breach community guidelines, and stated that the platform "does not have a policy that stipulates information people publish to Facebook must be true".

"Facebook and its executives, including Mark, at all times strive to comply with all applicable law, and at no point did Mark or any other Facebook employee knowingly violate the company's obligations under the FTC consent order", a company spokesman said in a statement. It's actually a fictional criminal organization in the James Bond movies, making it an easy tell that it's a fake video.

Canny AI has said that it can use AI techniques to doctor videos, and once posted a video of world leaders singing John Lennon's "Imagine" to show what was possible. While the Pelosi video wasn't exactly a deepfake, doctored videos have become a source of misinformation and other problems: Over the past year, deepfakes have increasingly been used to display a person's face on another person's body in pornographic videos, with celebrities often being targeted. Upon closer examination, it was revealed that the video had been subtly altered to make Acosta's actions seem more exaggerated.

Other reports by Iphone Fresh

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