Huawei files to trademark mobile OS around the world after USA ban

Lloyd Doyle
June 14, 2019

Suffering a U.S. trade blacklist, China's Huawei is preparing to fight back with new smartphones that will run on the firm's own proprietary operating system (OS), rather than Google's Android.

"Presumably we'll be trying to put trademarks", he added.

While the company has been reportedly working on its own Hongmeng operating system since 2012, the pressure has built considerably in recent months to present a finished and viable alternative to Android. Now, more evidence of this has surfaced, the Chinese tech giant has filed to trademark its Hongmeng mobile OS.

We have already seen media reports that consumers in some worldwide markets were beginning to avoid Huawei products in view of concerns related to the reduced Google and Android support. As per the report, this new OS seems to be compatible with all Android apps and is said to have "increased security functions to protect personal data". While it is still believed that creating a market-ready alternative to Android is near impossible, the report says otherwise. The report further adds that in the test, the new OS was found to be 60% faster than Google's Android.

In an ominous, but vague, warning China said earlier this month that it was drawing up a list of "unreliable" foreign companies, organisations and individuals in what could signal retaliation for the U.S. sanctions on Huawei. However, the world's second-largest maker of smartphones has not yet revealed details about its OS. "They're doing it by their own desire because, for many of them, Huawei is one of their major customers", he said. A Tianfeng Securities analyst thinks an October release is on the cards, but at least at first, Huawei could keep the OS exclusive to low-end devices, as its features may not initially meet the needs of high-end users outside of China.

Another thing that Google has to contend with is the possibility - not all that remote, if the Sino-US trade war goes out of hand - that Beijing orders all Chinese phone makers to shun foreign software and use HongMeng as their source for the operating system. Namely, employees of tech and entertainment giant Tencent, as well as Oppo and Vivo engineers.

Huawei did not immediately respond to a request for comment.

Other reports by Iphone Fresh

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